WEBSITE UX + DESIGN
To establish an authentic, user-friendly, and informative website for Stacey Pfingsten, a candidate for Alderman in Chicago’s 2nd Ward, to reflect her independent voice and progressive values. In the city of big shoulders, a candidate in a crowded race for 2nd ward alderman needed to stand head and shoulders above the competition.
A clean and modern website design that reimagined what a campaign site could be, reflecting the passion, revitalization, and energy that Stacey would bring to the 2nd ward. The custom header video and photography, bright color palette, elegant typography, and Chicago-themed design raised the bar in the campaign.